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How The Exhibit Dollar Is Spent: A Report By CEIR

The Center for Exhibition Industry Research recently reissued their 2007 report on exhibit dollars are spent. Anybody that exhibits at a trade show understands this but the CEIR report underscores how...

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30 Interesting Examples of Negative Space Logos

Logos can be clever, boring,hard to figure out and meaningless.  Anyone that has ever had to struggle with making a decision on a new logo for their business understands the myriad of directions that...

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5 Most Common Marketing Mistakes

Marketing like anything in business can be difficult without a plan.  One of the most colorful business leaders out there today, T. Boone Pickens even said “a fool with a plan can beat a genius with no...

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Attendance at Chicago’s largest trade show up 4.4%

By Kathy Bergen Tribune reporter The biennial International Manufacturing Technology Show, historically the city’s largest trade show, is seeing a boost in attendance as it opened at McCormick Place...

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How To Improve A Bad Day: 7 Ideas

It happens to all of us.  We either wake up in a sour mood or something happens to turn our day into a bad experience.  There is no real reason.  It just happens.  But it doesn’t have to be that way....

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Great News from IMTS for the Trade Show Industry

Some people look at the trade show industry as a leading indicator of the economy and the business sectors they represent.  Recently, at the International Manufacturing Technology Show, there were...

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Secret Messages In Famous Logos

You probably see these logos every day, but did you know that an number of famous corporate logos have hidden messages that pique the interest of your subconscious? FedEx Logo with hidden arrow More...

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A Little Bit of History | Face-to-Face

In the digital age, where you can buy, sell, interact and do just about anything via computer, smartphone, or device of the like it is interesting to me that trade shows are still so popular.  We are...

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